Hi and welcome, I'm Veronika creator and owner of Death Valley Ltd. As a kid growing up in California I was intrigued by this extremely hot place called Death Valley. The name itself spoke to my interests in the macabre. And the vastness felt so freeing. Over the years as I moved around and traveled around Europe, I kept the memories of my childhood in California in my mind with so much fondness.
While in my late 20's living in London I decided I was done working for others, quit my job and decided to be my own boss. I always dreamed of making a living being an artist but I never knew in what capacity. Then one day it clicked! The nostalgia I still felt for California and the lack of interesting clothes available lead me to the idea to start my own brand called none other than Death Valley.
Fast forward to today I'm back in the desert no longer living in Europe and still bringing you that California asthetic I longed for sprinkled with influence from my travels and experiences over the years. I feel so lucky to be creating every day and sharing with you the wearable art of my dreams.
